Spotlight – Nekawa Beauty

Spotlight

Kelley MBA students win $15,000 for startup cosmetic company in Clapp IDEA Competition

"A renewed appreciation for a natural cosmetics product used by women across Africa led two MBA students at Indiana University's Kelley School of Business to win the 2018 Clapp IDEA Competition, defeating more than 100 other student teams."

This Senegalese-born, Harlem-raised entrepreneur makes her roots her true home

"A few years ago, while in business school where they met, Awa and Chelsea turned Awa’s shea butter recipe into a company and named it Nekawa Beauty. (Nekawa is awaken backward, named because using shea butter awakens the skin. It’s also the Swahili word for pure, and it contains Awa’s name.)"

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